Right now our good friend Ben Cooley, CEO of Hope for Justice, and Tom Lister who used to be in Emmerdale, are cycling 2,700km from Latvia to Southampton. They're tracing the journey of Zoe, who was trafficked into the UK for the purposes of sexual exploitation. After months of suffering and abuse she was rescued by Hope for Justice following weeks of work by their specialist investigators.The Zoe Challenge is aiming to raise £500,000 to fund a second team of investigators so that more of those people suffering terribly on the margins of society - more 'Zoes' - can be reached.
If you want to support Ben then you can give £10 by texting 'ZOEC55£10' to 70070 - I've just done it. And once you've given there's a really simple option to add Gift Aid too, turning £10 into £12.50 if you're a UK tax payer.
Whilst you're at it you might also want to sponsor our heroic Kerith cyclists who recently completed their epic bike ride to Istanbul, raising money for the furniture for the girl's dormitory in Serenje - you can do that here.
You can see more about what Ben Cooley and his buddies are up to in the video below.